Eyebeam (2014) View info View images
Eyebeam
Eyebeam
Eyebeam

Eyebeam (2014)

PROJECT LEAD
Prem Krishnamurthy

PROJECT TEAM
Benjamin Critton, Jonatan Eriksson, YuJune Park

How can an identity reflect openness and innovation? We developed a dynamic identity system for the art & technology organization Eyebeam based on a custom typeface. The logotype is generated from real-time variables—making the system a meta-identity that describes its own construction and production.